Reply To: *Official Kickoff Call!* Recording for both AI Site Challenges

Hi Spencer – Excited to dive in! I can’t be at the kickoff call since I’m in Eastern Europe. But I have a question I hope you’ll address:

Can you clarify what you define as “organic traffic”? Does this include all sources: direct, social, etc? Will you count all traffic to the new content as long as it’s not paid?

Thanks for clarifying!